There might not be a more polarizing spokesperson than Progressive’s exceptionally perky Flo. Love her or hate her, there’s no denying Flo has become a bit of a pop culture icon, and now Progressive is taking advantage of her celebrity status in a new animated video called “The Best Day Ever.”

After weeks of intense gameplay, upsets, questionable reffing, and burst bubbles, the 2012 NCAA men's basketball championship game has finally arrived. Tonight the Kentucky Wildcats will face off against the underdogs Kansas Jayhawks to determine which team is the best of the D-I bunch. Throughout the tournament fans have seen numerous ads from various insurance companies, but the Allstate Mayhem ads have stuck out among the competition, offering up short, amusing, basketball-themed spots to remind us that Allstate protects its customers from all sorts of "mayhem."

The Guardian recently created an ad for their "open journalism" concept, in which the organization shows how stories nowadays can be covered from multiple angles in print and online and how the general public can quickly react to them. They used the story of The Three Little Pigs as an example and reshaped the tale to reveal a twist--the pigs had framed the Big Bad Wolf for insurance fraud because they couldn't keep up with their mortgage payments. 

Geico’s new ad campaign is asking customers to “taste the low rates” by parodying the taste test ads made popular by the soft drink industry. The series of ads from The Martin Agency features consumers sampling two different beverages, one representing Geico and another representing the competition. In each of the commercials, customers participate in a car insurance taste test and determine the Geico sample is superior to the competition. The ads end with the tagline, “Millions of people are choosing Geico.”

Progressive Insurance's mustachioed pitchman, "The Messenger," is hitting the road in his classic Pontiac GTO for a new ad campagin. In the unscripted spots, he picks up the tab for random people faced with small but unavoidable everyday charges.

Office Depot is running a "pen insurance" program to promote a line of pens that they carry. The campaign, which is viewable via a special page on their Facebook page, encourages consumers to submit a "claim" for their stolen pens to receive a coupon for $2 off a 4-pack of Paper Mate InkJoy 550RT pens.